
Active AI agent communication state on LG smart washing machine — Top row: View Point / Bottom row: Action Bar

Solution
We designed two options for the future vision of premium line of smart LG appliances. These two options were tested in the market to determine the most successful.
- View Point: Scored highest in testing, and selected as the go-to-market product line.
- Action Bar
Primary & secondary market research
I led the research phase, conducting both primary user research and secondary market research. I used the People, Spaces, Devices, Services framework to ensure comprehensive insights to guide the product design phase.


Industrial Design
I worked hand-in-hand with industrial design on materials, sizing, aesthetics, and usability. We made true-to-size models to test the sizing. We also determined the necessary components needed for the product and where those components should be installed (i.e. camera, mic, speaker).
Concept ideation & sketching

Let’s chat about how these insights influenced the decisions of the design team. I’d be happy to walk you through my strategy and process.
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